Tuesday 11 August 2015

What is Google Panda 4.2 algorithm update?


Another techno upgrade and sweet spot made by Google was in February 2011, when it released Google Panda. It is basically a filter that aims to prevent “low quality sites” or “thin sites” from ranking well in the search engine page giving the top search results. This Google Panda stopped the sites with poor quality content from working in Google top results.With this change, it resulted in affecting the ranking of almost 12% of the search results. Since then, Panda has been improving itself with new updates regularly. Here we will have a brief description Google Panda 4.2 update.

Google Panda updates Version 4.2

These Google algorithms really meant so much to everyone as these small changes could have made significant changes in the working of many websites. So, keeping in mind, the parent company has made several updates to Panda, since its original roll out in 2011. Now also, Panda is going to take some updates. However, the speculations are that the updates are quite similar to the updates done before. Also, the roll out will take sometime because of some technical issues that Google is facing.

What changes theses algorithm will create in the search engine ranking of the pages?

According to this update, the team of technical department will be focusing on the high quality and low quality sites. This update will affect the ranking of an entire site or a particular section, as it will take down the few pages of poor quality or duplicated content to hold down traffic. Moreover, you can say that the webpages with low content and badly re-written content will come in recognition. In addition, prior to the recognition, the search engine will either block or remove those low quality sites, and will not rank in the list of search engine results. More precisely, this is a compelling step of Google to avoid web spam and track them down to bring additional value to the web.

On the path to increase the web quality

The company Google is constantly improving their products with the passage of time, as the demand of quality is rising. With this update, the company has hinted that the small content publishers and websites will be the one to benefit more, as their algorithm keeps changing time to time.However, no matter what response Google Panda 4.2 will bring in the market, but its arrival is already buzzing the market. 

The main purpose of this update is providing better user search experience. Therefore India SEO firm uses organic techniques to promote online business in google. For more details click here.

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